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Let’s Work Together.

We help organisations innovate, adapt and grow through design strategy, applied AI, and research-led problem solving. As experts in insight, innovation and creativity, we deliver frameworks, training and leadership programmes that build capability and drive meaningful results across SMEs, corporates and education.

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Strategic Innovation for Modern Organisations.

At the heart of our work is the PBEE™ Framework, a design-led innovation approach that helps organisations move from insight to implementation. Through research, executive education, innovation programmes and responsible AI, we support SMEs, universities, industry and the public sector to build innovation capability, translate ideas into practice and deliver measurable impact. Our work connects design, creativity and emerging technologies to help organisations innovate with confidence and create sustainable, future-focused change.

Innovation Ecosystem Design.

TBF works across academia, enterprise, industry and regional development to translate research, emerging technologies and innovation strategy into practical capability-building programmes and measurable impact.We bridge research, enterprise, education and emerging technologies through design-led innovation.

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Innovation Strategy & Design Thinking (PBEE™)

Unlock new opportunities with our research-driven innovation frameworks. We help teams solve complex challenges, discover insights, and design strategies that deliver measurable impact.

Business Model & Growth Strategy

Support to refine, redesign, or reimagine your business model. We help organisations uncover new revenue streams, improve resilience, and develop strategies for sustainable growth.

TBF Innovation Lab Aisling Hurley by Aisling Hurley

AI Strategy & Digital Transformation

Practical, human-centred AI support for organisations ready to modernise. We map processes, identify high-value use cases, and develop responsible AI strategies that improve performance and efficiency. We also work with LEOs on the Digital for Business Programme.

Sustainability & Responsible Innovation

Guidance for organisations committed to ethical, sustainable growth. We integrate environmental and social responsibility into innovation processes to support long-term value creation.

Corporate Training & Leadership Development

High-impact workshops and programmes that strengthen strategic thinking, communication, and innovation capability across teams. Designed for leaders navigating change, complexity, and digital adoption.

Brand & Digital Strategy

Build a compelling, cohesive brand that resonates with customers and stakeholders across domestic and international markets. We design strategic digital approaches that strengthen visibility, trust, and long-term market positioning.

Education & ETB Innovation Programmes

Specialist CPD, design thinking, and AI programmes for ETBs, FET providers, and universities. We equip educators with tools to enhance learner experience, build enterprise capability, and design future-focused curricula including SPR-X™ Youth Innovation Programme.

Consultancy & Facilitation Services

Independent, expert support to help organisations navigate uncertainty, make strategic decisions, and engage stakeholders. We facilitate collaborative workshops that lead to clarity, alignment, and action.

Tranformative Business Framework Design.

We develop practical, research-led frameworks that help organisations navigate complexity and design effective strategies.
Our flagship PBEE™ Innovation Framework and supporting tools are used in universities, leadership programmes and enterprise training to support strategic thinking, innovation capability and responsible decision-making. Our frameworks also underpin youth innovation initiatives such as the SPR-X™ Programme.

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